One page. One ask. Ranked properly.

Landing page builders, priced by what a working campaign actually costs

A landing page drawn in geometric blocks: a hero image, three feature shapes, then bars narrowing like a funnel toward a single point.

Five platforms, one ranking, no invented conversion statistics. Every figure here was read off the vendor’s own pricing page and carries the date it was read.

Start here

  1. The ranking

    Five campaign platforms placed in order, with what each one charges before it will let you run a test.

  2. Unbounce, reviewed

    The best-known name in the category, and the one whose entry plan hides the sharpest limit.

  3. Leadpages, reviewed

    Repriced in 2026 into two product lines. Almost every published figure for it is now wrong.

Why this site is one column wide

The lane is landing pages. A landing page works by removing choices until one remains, and it would be strange to argue that in a three-column layout with a sidebar and a newsletter pop-up. So PageSolo has a single column, one accent colour, and one button per page. The design is the argument.

The editorial position is narrower still. Most writing about landing page builders is organised around conversion improvement, and almost all of the numbers in it are unusable — a lift figure from someone else’s offer, someone else’s traffic and someone else’s audience tells you nothing about yours. PageSolo will not quote one. What it will do is read every vendor’s pricing page, write down what each tier costs and what it withholds, and date the reading.

That leaves one genuinely comparable number across the category: the price of the cheapest plan on which you can put two versions of a page in front of live traffic. It ranges from $69 a month to $159. Everything on this site is organised around that figure.

The price of a test, five ways

  1. Swipe PagesMarketer$69
  2. LeadpagesGrow$79
  3. UnbounceExperiment$112
  4. LandingiOptimize$119
  5. InstapageOptimize$159
The cheapest plan at each vendor on which two variants can be split, a month, annual billing. Drawn from the ranking table; prices read 21 September 2026.

Everything else

All of it

One thing to do next

Five platforms, in order, with the price of the feature most people actually need.

See the ranking